Fundraising Habits: Psychology of Fundraising Series

In this episode of 7-Figure Fundraising, Trevor Bragdon looks into the Psychology of Fundraising with Tarren Bragdon, co-founder of 7-Figure Fundraising and founder and CEO of the Foundation for Government Accountability.

Other highlights:

• [6:31] Create habits around things you like to do, but don’t 

  • Start with the context and ask if there are one-time things you could do to reduce friction

  • [7:42] BJ Fogg's book Tiny Habits: The Small Changes That Change Everything

• [8:05] Start habits by taking the tiniest action possible 

• [14:51] Things you find boring, but it needs to be done 

  • Break it down to the tiniest behavior.

  • Link it to the end of something you already do. When you do it, celebrate.

• [20:00] If you can’t delegate or change what you hate about it.

  • Break it down to its tiniest behavior, link it to the end of something you already do, figure out a nice reward at the end

  • [19:00] Celebrate these tasks to reinforce a habit

• [19:59] Having an easy way to delegate tasks will make this a better experience

• [26:40] Think 80/20-what are the top 20 percent of things you do well that have value, as those will be most important in fundraising.

  
  7- Figure Fundraising Workshop: September 27th https://www.7figurefundraising.com/7ff-workshop